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WPIC in the Media

We are always happy to talk to or assist the Media.
Please speak with Danielle or Tracey at info@wpic.ca or (905) 474-9292

Self Employment – The Struggle of Motivation


By: Kaley Campbell, WPICC

Working from home is everyone’s dream set up… right? For years you might work at one, if not two jobs, while studying to build your business. During this time, you put in some of the longest days of your career, fueled by the passion of owning your own company, and being your own boss.  Breaking free from the structure of school and work can be liberating, however the issue of motivation can arise. 2017 brings A LOT of distractions; and in this day and age, the struggle to put in a decent days work while being on an unmonitored schedule is real. So what can you do to beat this struggle of distraction?

  • Set your alarm, and have set hours every day. The flexibility of being your own boss can be wonderful when you have other commitments like children, family, appointments, cleaning, catching up on the newest episode of the Bachelor, etc. BUT you need to have some structure in your day to be able to focus on work. By having a set morning routine and making sure that work is started by a certain hour, will help you to maximize the hours in your day.  The practice of creating your own working schedule with both start and “end” times  (as if a planners work is ever actually done) will help you focus in and meet deadlines .
  • Change out of your lazy clothes. This one is huge. If you are finding that your motivation is low and you just want to sink into your couch and laze around; get out of pyjamas. What you wear and how you look, changes your mentality.  Our brains will associate certain clothing with specific emotion, mood, and behavior. When you work a 9-5 job that you commute to, or a job where you wear a uniform, your mind associates your work garments with work itself. After your shift, you come home and change out of those work garments, you throw on your pajamas/ casual wear and sink down into the couch. Your brain will associate those comfy clothes with lazing on the couch/ unwinding.  Working from home gives you the freedom to wear whatever you want, but you may find that getting up and putting on business casual clothes will actually kick your brain into working gear and give you the right start to your day.
  • Have a set working space in your home. Just like the clothing tip, we also have emotional and behavioral connections to rooms and objects. When you go into your laundry room, your mind will instantly jump into gear, knowing you went into that room to throw a load of laundry in, switch the laundry over, or take a load of clothes out. When you go into the kitchen your brain will look to nourish your body, either by looking in the fridge, grabbing a glass of water, or opening the pantry. A lot of us have such strong habits that when we walk into our kitchen we instantly open the fridge, even if that’s not why we went into the room in the first place.  Having a set workspace will help your brain adjust and focus in on the tasks ahead. Even If you don’t have space for a home office, set your laptop up at the dining room table with your notebooks, calendar, and coffee instead of setting up on the couch. By having a set space just for you to work, will allow your brain to kick into business mode.
  • Change up your work setting on days you cannot focus. Sometimes with life, family, children, etc., we can’t get our brains to focus on our work load when there is a lot of household distractions. There are some days where the chores just taunt you; your laundry pile seems to be growing at an enormous rate, the kid‘s toys seem to scatter themselves, or you just can’t get any time to yourself with your housemates puttering around. On days like this, the best solution is to work outside of your home. Go to a coffee shop, a library, or a communal work space.  Go to a place where the only thing you have on you to work on is your business. Have your laptop, scheduler, phone/ charger, notepad, and whatever else you need, and find a quiet space where you can focus. The vast majority of coffee shops offer free WiFi and you will notice TONS of entrepreneurs, students, or customers working on their own thing. These environments are perfect for settling your brain and letting you focus in on the work load that you need to get done.
  • Schedule meetings. Being a Wedding Planner, it is so important to get out and network with different vendors, venues, planners, and of course, couples. These meetings not only allow you to build your contact base, but it will give you a boost in motivation and passion.  Being your own boss does have a lot of perks to it, but it can also be isolating.   Meetings allow you to get out and talk to others in the industry, and speak to individuals who share the same passions and obstacles as you. You also never know where the next client is going to come from, so by making these professional connections, and being seen active in the industry, you might rub elbows with potential clientele.
  • Set daily, weekly, and monthly tasks. Having a general list of to-dos is great, but the list can also be left on the back burner when other tasks that feel more pressing come up. Creating lists of daily, weekly, and monthly tasks will be a way for you to organize the things you need to do, and will give you a sense of accomplishment when you complete them. Celebrate that.
  • Focus on your own work, celebrate your accomplishments, and try not to compare yourself to others. This is a huge task.  With social media being updated minute by minute, we find out others accomplishments FAST. Spending too much time wrapped up in others peoples business successes will distract you and take your attention away from the progress you have been making. Being aware of what the competition is doing, and being aware of how the industry is developing is very important, but it is easy to get discouraged and start doubting yourself and putting yourself down. By celebrating your little victories, whether it be completing your task list, signing the next client, putting on a successful bridal show, whatever you pushes you forward, you will boost your own confidence and motivate yourself to do your best in the industry.
  • Take breaks. We live in such a rush-rush society, that our schedules can be overwhelming. This can crush your motivation. When you start zoning out, and just going through the motions to get tasks done, you lose your passion of why you are in this industry in the first place. You need to take mental breaks for yourself. After working for a few hours, get up, stretch and move around.  Get the blood flowing. Go out and get a coffee, walk the dog, or just take a little breather and read the paper.  These mental breaks will not take away from the workload that you will accomplish, it will actually clear your mind to be able to tackle more than you would have been able to without it.

 

5 Tips for Finding Work/Life Balance

by Danielle Andrews, President of WPIC Inc.

Finding balance.  Unfortunately no one thinks about this until it is, or is almost, too late.

In the Wedding Industry, it takes time to build your name and reputation.  You take courses, attend conferences, put time and money into marketing, social networking and SEO management, then one day, it all clicks and you are swamped with work.  Almost overnight.

It comes on relatively fast, one day you are toiling away, the next media outlets are calling you and clients are right behind them.  Suddenly you are in demand, and your family starts resenting your job.  You feel pulled in every direction.  You are so happy that your company is successful, yet you feel guilty about missing important family occasions and valuable time with your spouse and children.   Not only do your family and friends miss you, you may start to feel out of the loop because you are missing so many milestones.

There is a reason that people in the Wedding Industry have a higher divorce rate than the national average: we are so busy making other people’s special moments, we don’t have time for our own family’s special moments.  The key is finding a balance between our personal and professional lives.

5 Tips for Finding Balance:

  1. Learn to say no.  Do not do things out of guilt or a false sense of obligation.  By cutting out favors that you resent, you’ll make more room in your life for activities that are both meaningful to you and bring you joy.
  2. Be in the moment and turn off the technology.  Whether you are giving yourself a well-deserved coffee break, a spa break, or spending time with loved ones, be in the moment and turn off the technology.  Your clients can wait for a reply, nothing is a life and death situation, a couple of hours will not kill them, but it can go a long way to restoring you, feeding your soul and nurturing your relationships.  If you have children or a spouse at home, make evenings family time, you can always return emails and texts when they go to bed.
  3. Delegate and out-source.  Make a list of all the responsibilities you have, one for work and one for home.  Do you really need to micromanage everything on the lists?  Can you delegate some tasks to older children, employees, your spouse or out-source?  Hire a cleaning service, they are remarkably inexpensive and free up 3-4 hours every week.  Hire other coordinators on contract to work on some of your events.  Do you have a physical office?  Events Management students are clamoring for positions at Wedding Firms, they get to learn how to run a wedding business and you get much-needed assistance.  Hire a virtual office firm to answer your business phone, so you are not tied down to your desk.
  4. Take “Me Time”.  If you are burnt out, you are a help to no one and may be risking your health.  Go to the gym three times a week, get that manicure, go for that massage, take an interest course, and don’t feel guilty about it!  Instead of grabbing your coffee at the drive-thru go in to the cafe and sit down with it.  That 10 minutes can feel so indulgent!  A happy you makes a better you, for your clients and your loved ones.
  5. Take a day of rest.  The good book proclaims it and even if you aren’t religious, everyone needs a day of rest.  Choose one day (preferably on the weekend) that is dedicated to your loved ones, it can change as your work flow needs, but make sure one day a week is dedicated to just your loved ones.  You can give them that and it will make you feel better too.

Finding balance is an on-going struggle, you are going to need to adjust your balance as workflow and family-life dictates.   Our friends and families deserve our dedication and effort even more than our clients do, so it is important to work just as hard to achieve balance as it is to build our business.  Even more important, you deserve balance so you can enjoy your business and your loved ones.

WPIC Holiday Mix and Mingle

Photo by Avenue-Photo.com

By: Tracey Manailescu

We had a wonderful end of the year event that we planned in conjunction with our fabulous photographer ‘friendors’ (and WPIC alumni) at A Vision Studios.  This event was limited to twenty attendees and was on a first come, first served basis and all  alumni of The Wedding Planners Institute of Canada.

Photo: A Vision Studios

The evening started at the gorgeous studio of A Vision Studios where attendees were greeted with a glass of bubbly (or two) and invited to get a photo taken for their new business headshot. Then the evening progressed with mingling amongst peers (WPIC alumni).

WPIC Office Team Photos from A Vision Studios.

Prairie Girl Bakery had a beautiful set up of their cakes for attendees to gush over, as well as some delicious treats from their bakery.  We are so very appreciative of all that they did to make this event so darned pretty!

Photo: A Vision Studios

Photo: A Vision Studios

Photo: A Vision Studios

Photo: A Vision Studios

Photo: A Vision Studios

Photo: A Vision Studios

Photo of Mallory Cheung, WPICC of August in Bloom by A Vision Studios

Photo: A Vision Studios

Photo: A Vision Studios took this photo of Grace Ahrin, WPICC.

Photo: A Vision Studios

Photo of Natasha Thompson, WPICC was taken by: A Vision Studios

 


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